Hair & Scalp Products
At P&G, we are passionate about delivering haircare products which support a healthy scalp and hair; delivering results which men and women around the world desire.
Our dandruff research with Head & Shoulders has provided us with in-depth and ground-breaking insights into the ecosystem of the scalp; and our Pantene scientists continue to uncover and optimise ingredients and formulas which support beautiful and strong hair.
At the SgIC we develop hair and scalp products for consumers round the world. Our end-to-end capabilities enable us to understand consumer unmet needs, develop prototype formulations and test and optimize their performance with real consumers.
Our Approach
Our approach to haircare product development is reflected in our Responsible Beauty* framework: We work at the intersection of five areas we see as interconnected and interdependent: Safety, Quality & Performance, Sustainability, Transparency and Equality & Inclusion - because a decision in one can positively or negatively impact another. We have a responsibility to look at the whole and the interconnection of the different areas, as does the industry.
Our ability to deliver meaningful, delightful innovation is enhanced by our partnerships with Singaporean organizations and institutes such as A*STAR, EDB and NUS. We also benefit from the expertise of a global network of dermatologists, which is why we are proud to be gold sponsors at the 2023 World Congress of Dermatology.
